# WooCommerce development

> WooCommerce development from start to finish: new stores, custom features and plugins, subscriptions and memberships, checkout and performance work, and fixes for stores that have stopped behaving.

- Tools: WooCommerce, WooCommerce Subscriptions, WooCommerce Memberships, PHP, Action Scheduler, WordPress
- Provider: Eric Mutema (https://www.designnairobi.agency/)
- Contact: emutema.mutema@gmail.com
- Web page: https://www.designnairobi.agency/services/woocommerce-development.html

## The Problem

A WooCommerce store usually starts simple and then collects plugins: one for subscriptions, one for memberships, one for abandoned carts, one for shipping rules. Each one works alone; together they slow the store down and break in ways nobody can trace.

When something goes wrong, such as a renewal that doesn't charge, a checkout that fails or products showing in the wrong order, it costs sales, and the store owner hears about it from customers first.

## What I Do

For new stores, I set up products, checkout, payments, shipping and email around how you actually sell, and keep the plugin list short.

Where a plugin doesn't do what you need, I write a small custom one that does one job, instead of adding a large suite.

For existing stores, I trace problems to their cause in the logs, scheduled actions and gateway records before changing anything, and make fixes through WooCommerce's own APIs so orders, subscriptions and emails stay consistent.

## Deliverables

- A new store, or changes to your current one, built and tested on staging first.
- Custom features or plugins for anything off-the-shelf plugins can't do cleanly.
- Subscriptions and memberships set up or repaired, including renewals, payment retries and cancellations.
- Checkout, email and performance checks before launch.
- Handover notes for your team covering what was built and what to watch.

## Related work

- [Adriana Cowdin](https://www.designnairobi.agency/case-studies/adriana-cowdin.md): Fixed failing subscription renewals and blocked cancellations for an author and coach's WooCommerce store, and built a custom abandoned cart recovery plugin.
- [WooCommerce Subscription Date Manager Pro](https://www.designnairobi.agency/case-studies/woocommerce-subscription-date-manager-pro.md): An open-source plugin that moves the next payment date on many WooCommerce subscriptions at once, with filters to skip the ones that should not change.
- [Heritage Hills](https://www.designnairobi.agency/case-studies/heritage-hills.md): Membership, email and store work for the nonprofit that protects Oklahoma City's Heritage Hills historic district, plus an MCP server so AI tools can manage the site.

## Related questions

- [Why are my WooCommerce subscriptions not renewing?](https://www.designnairobi.agency/articles/woocommerce-subscriptions-not-renewing.md)
- [Shopify or WooCommerce: which should I choose?](https://www.designnairobi.agency/articles/shopify-vs-woocommerce.md)

## Questions

### Can you build a new WooCommerce store from scratch?

Yes. I set up the store around how you sell, including products, variations, checkout, payments, shipping, taxes and customer email, and keep it on a short, maintained plugin list.

### Can you fix our existing store instead of rebuilding it?

Usually, yes. Most problems come from configuration, plugin conflicts or scheduled tasks that stopped running, not from WooCommerce itself. I find the cause first and tell you what it will take to fix.

### Why are our subscriptions not renewing?

Most often the scheduled actions that trigger renewals aren't running, or a security or caching layer is rejecting the requests. I check which renewals were actually paid at the gateway before retrying anything, so nobody is charged twice.

### Can you build a custom feature WooCommerce doesn't have?

Yes. I've built custom plugins for abandoned cart recovery and for moving payment dates on many subscriptions at once. A small plugin that does one job is usually safer than a large suite.

### Do you also work on Shopify?

Yes. If you're weighing WooCommerce against Shopify, I can tell you which fits your products, your team and the plugins you depend on.

### How much does it cost?

It depends on the store and what needs doing. After a short look, I send a scope and a quote before any work starts.